Retainer Content Marketing

Dependable, collaborative digital marketing services.

What does it mean to have us as your content marketing specialists?

It means we manage everything, from your social media platforms to your website design and updates to your emails and blog posts. We take care of it all —copy, design, community engagement, and customer service.

It also means that we’re focused on your success: Our goal is to optimize all of your content to help you stand out online, a brand that’s not only visible but trusted as an authority.

Resources? We’re deeply connected to other creatives in our community, such as photographers, SEO experts, and graphic designers who can work with us to enhance your brand.

Reach out and we’ll send you our Services Guide. Keep in mind that we can create a package to meet the unique marketing goals and budget of your business.

  • Social media management on Instagram, Facebook, Pinterest, LinkedIn, and TikTok — caption writing, graphic & short-form video creation, scheduling/posting, guidance and training.

  • Blog post writing, optimization, and publishing.

  • Email blast writing, design, and execution.

  • Web design and edits.

  • Assistance with photo & video shoots.

  • Collaboration with other creative service providers.

The average client invests $1,300/mo for ongoing digital marketing management.

The Process

01

CONSULT

We’ll hop on our initial consultation call and map out the perfect scope of work to meet your business’s needs. Then, we’ll get to know you and your target audience, as well as your “isms” and tone of voice to make sure our strategy is dialed in.

02

STRATEGIZE

Then, we’ll book our first of many monthly strategy meetings! During these meetings, we brainstorm, develop content pillars and themes, and ensure we’re including any necessary pieces of upcoming business news that needs to reach your audience.

03

IMPLEMENT

We get to work behind the scenes busily designing visuals, editing videos, and writing copy for all creative elements of your content. After the approval process, we will schedule all content, optimized with keyword strategy and best timing. We will then monitor all social channels and engage with your audience.

04

REPEAT

We repeat the collaborative process each month. Each month, we will reflect on our progress and our wins, experiment with new types of content as trends appear and fade, and revise our strategy and scope of work as we see fit!

PACKAGE EXAMPLES ❤

PACKAGE EXAMPLES ❤

Below are some example packages that our current clients utilize.
Scope of work may be altered as we work collaboratively with you to curate a package perfectly fit for your business’s needs and goals.

THE SOCIALIZER

  • Four weekly social media posts, shared on up to three platforms. Includes graphic image and short-form video creation.
    Add-On: Stories management.

  • Monitoring platforms & responding to messages/comments.

  • Consistent community engagement (engaging with new accounts to generate interest and awareness).

  • Monthly strategy meetings full of collaborative spirit - strategizing the upcoming month’s content pillars and focus areas to ensure that nothing is missed.

*As organic content marketers, we are not paid campaign specialists, therefore extensive paid ads management is not something we offer but we’d be happy to refer you to an agency who can collaborate with us to meet those needs!

THE CREATOR

  • Four weekly social media posts, shared on up to three platforms. Includes graphic image and short-form video creation.
    Add-On: Stories management.

  • Monitoring platforms & responding to messages/comments.

  • Consistent community engagement (engaging with new accounts to generate interest and awareness).

  • Writing and optimizing one blog post per month.

  • Writing, designing, and scheduling one email blast per month.

  • Monthly strategy meetings full of collaborative spirit - strategizing the upcoming month’s content pillars and focus areas to ensure that nothing is missed.

THE EXPERT

  • Four weekly social media posts, shared on up to three platforms. Includes graphic image and short-form video creation.
    Add-On: Stories management.

  • Monitoring platforms & responding to messages/comments.

  • Consistent community engagement (engaging with new accounts to generate interest and awareness).

  • Writing and optimizing two blog posts per month.

  • Writing, designing, and scheduling two email blasts per month.

  • Monthly strategy meetings full of collaborative spirit - strategizing the upcoming month’s content pillars and focus areas to ensure that nothing is missed.

  • "Kathryn is my secret weapon. Social media is a must in my field, but I do not have that skill set and I don’t particularly enjoy it. I didn’t know where to start and had no idea what content people would want to see. I reached out to Kathryn and immediately could tell how knowledgeable and passionate she was! She has made my life so much easier by handling my social media, and I constantly get compliments on how professional and cohesive my pages look. Kathryn goes above and beyond to support my business and I’m so grateful to have found her and have her as part of my team! If you are looking to simplify your life or elevate the look and content of your business’ social media, don’t hesitate to contact Fashionably Frank Marketing."

  • "Working with Fashionably Frank Marketing was a pivotal decision for our brand! Their strategic approach to content marketing not only created a consistent brand identity across all platforms but also significantly contributed to our growth and increased sales. Fashionably Frank Marketing possessed an exceptional talent for understanding our brand's essence and translating it into engaging content that resonated with our audience. Their dedication, creativity, and attention to detail made them an invaluable asset to our team. I wholeheartedly recommend Fashionably Frank Marketing to any business looking to establish a strong brand identity, grow their online presence, and boost sales."

  • "I recently started my coaching and mediation business and knew social media and greater content marketing (blogs, emails) was going to be critical. I also knew it was really important to me to have my messages accurately reflect who I am and what my values are. I researched many marketing companies and as soon as I saw Kathryn Coffman’s work, it resonated with me. Kathryn takes the time to understand me, my work, and the clients I’m trying to reach. Her products are beautiful, timely, and relevant. I have received so many compliments on my social media and it has directly contributed to obtaining the exact clients I’m trying to reach. On top of that, Kathryn is an absolute delight to work with - creative, supportive, and incredibly bright when it comes to the craft of content marketing."