The Fashionably Frank Marketing Blog
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How to Optimize Your Website for AIO: Preparing for the Next Stage of SEO
Search engine optimization (SEO) has always been about getting your website in front of the right people at the right time. But with the rise of artificial intelligence (AI) and answer engines like ChatGPT, Google’s Search Generative Experience (SGE), and Perplexity, the rules are changing. Enter Artificial Intelligence Optimization (AIO)—sometimes called Answer Engine Optimization (AEO)—the next stage of SEO that small business owners can’t afford to ignore.
The Importance of Customer Service on Social Media & Beyond
In the ever-scrolling, ever-demanding digital world, it’s no longer enough to simply post and hope for the best. The brands that win in 2025? They’re the ones that show up - not just in their feeds, but in their comments, their DMs, and their reviews.
Marketing That Feels Good: Meeting People’s Need for Joy, Simplicity, and Hope in 2025
If it feels like your audience is a little less optimistic than they used to be, you're not imagining it! This year has taken it out of all of us and it’s more important than ever to be mindful in our marketing strategies.
How to Re-Engage Your Email List After a Long Break
It’s never too late to reconnect with your audience! Whether you’ve got 20 subscribers or 2,000, your list is still full of real people who once raised their hand to hear from you. Here are my go-to tips for how to re-engage your email list after a long break.