The Fashionably Frank Marketing Blog
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Marketing for Service Businesses vs. Product Businesses: Similarities and Differences
It’s no debate that marketing is essential for all businesses no matter the type of business, but the approach you’ll use will vary significantly depending on whether you’re selling a product or a service. Let’s break down the key similarities and differences when it comes to marketing for service businesses vs. product businesses to help you refine your overall marketing efforts as a small business owner!
6 Must-Use Tech Tools for Marketing Your Small Business Online
Being a small business owner means wearing a lot of hats - and marketing manager is often one of the roles that falls into your lap automatically (and happens to be one of the trickiest)! Today, I’d love to share 6 of the top tech tools for marketing your small business specifically in the digital landscape that are bound to make your life easier.
How I Approach My Own Social Media Video Strategy as a Marketing Consultant
Video content is the name of the game nowadays, especially on social, and it doesn’t need to cost a fortune to produce! I wanted to pull back the curtain and highlight my own social media video strategy as a marketing consultant.
What the Heck is Faceless Marketing?
A month ago, the concept of faceless marketing came up in a meeting with my client as we considered ways to leverage high quality video content without compromising the anonymity of their team in a sensitive niche. A lot of people may ask “What the heck is faceless marketing!?”, and I’ve got you covered today with the details!