It’s pretty common to feel nervous about turning your marketing over to someone outside your business. If someone else is creating it, will your marketing still sound like you? Will it lose its personality? Not to worry. Let’s talk about how to outsource without losing your voice in your marketing.

Ever wonder what makes or breaks a brand / business? You must be able to talk to the right people and define what it is that you offer them, ultimately attracting more promising leads. When you’re working to define your brand, ask yourself these 7 questions.

If you’re anything like us, you’ve been devouring every single episode of Netflix’s “Tidying Up” with organizational guru Marie Kondo. Some of you may be asking: “What does Marie Kondo’s shirt folding technique have to do with my business!?”